Lock Yourself Up!
The security of our personal information has always been a high priority but never as high as when the Internet became so popular. We’ve all heard the horror stories and we still have people living in fear of Internet commerce, and other types of financial transfers. I still remember the stories about restaurants and not letting your credit card out of your site for fear someone will lift your information. And on and on it goes.
Many of us have gone the other extreme — we’re too comfortable with our financial transactions, both online and elsewhere. Are we too comfortable? Have we let our guard down too much? How can we protect ourselves and still enjoy the paperless lifestyle we’ve come to enjoy and relish? Well, lifelock seems to think we have become too comfortable but they want us to maintain the lifestyle to which we’ve become accustomed.
This is particularly difficult for Hawaii when we’re all the way across the ocean and have to rely very heavily on paperless transactions. We can’t just drive to that store that has what we want. That realization started me thinking.
While looking through the LifeLock site, I couldn’t help but decide that their CEO, Tod Davis, is a crazy man. He put his social security number online… in big numbers… in the middle of the page! Is he really a crazy man? If he believes in his company that much, then I’d say that is business marketing at its finest!
Anyway, just to skim the surface, here’s what caught my attention — if I lose my purse to another glass-breaking thief at 7-11, here is what LifeLock will do for me:
If your wallet is ever lost or stolen:
We’re here to help! Just give us a call and a WalletLock Specialist will help you contact each affected credit card, bank or document issuing company, cancel those accounts and complete the paperwork and steps necessary to replace your lost documents*, including your credit/debit cards, driver’s license, social security card, insurance cards, checkbook – even travelers checks – at no additional cost. You’re even covered overseas. *Pictures, cash and other monies are excluded. Member is responsible for all applicable fees charged by document issuing companies to replace lost or stolen documents.
“Now way?!? Really?”
Did I fall for it? You bet!
**This page is your receipt, please print it and retain it for your records**
Congratulations on becoming a LifeLock member, you are now protected by our $1 Million Total Service Guarantee.
Note: In order for LifeLock to proactively communicate with you regarding account status information and service updates it is very important that you include *@lifelock.com on the “allowed” list in your anti-spam filter for both your e-mail and your internet service provider (ISP). If you have questions about how to do this, please contact your ISP.
Your membership has been processed using the following information:
* You have elected the following membership plan: monthly, which includes a recurring payment of $10.00
* The number of family members protected is: 1Thank you and welcome to LifeLock!
Okay, so now I’m covered. Hooray! Don’t worry, I picked their site apart, called two of their phone numbers and read their agreements. They’re all working and there are live bodies, corporate offices and all kinds of reassuring things. While they’re not going to cover anyone for not paying their bills on time, we can at least relax and only worry about that part.
Through all of this I couldn’t help but be reminded of that blogger in England whose blog was stolen out from under him recently. Identity theft is an ugly thing! I wish someone would create a program like Lifelock for blogs! I love LifeLock’s ideas and it sounds like a great service. Now if someone could come up with BlogLock, I think I would pay double for that service! I would love to lock my blog up but, for now, I just locked myself up!
With so many companies turning the management of retirement funds over to their employees, many people are baffled about just how to handle this new duty.

